Tech Platform Introduces Online Store for Buying and Selling Data - Adweek

July 26, 2021
The ecommerce boom has not only changed the way consumers shop, but also how they define products. While shoppers have embraced seamless purchases of digital products like Instagram filters, online classes and workout routines, the buying and selling of data has been dismissed as a revenue stream that could never be quite that simple.
Emmy is an Adweek staff writer covering ad agencies.
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